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People Buying More Books, Just Not From Bookstores

Saturday, March 31, 2012

Reading ebooks makes people more likely to buy more print books, just not from traditional bookstores.

That's the latest word from the Book Industry Study Group's  “Consumer Attitudes Toward E-Book Reading” survey as reported by Publishers Weekly.

Conducted by Bowker Market Research, the survey found that more than half of ebook readers used apps to purchase books more often.  
More than a third are buying more from retail websites like Amazon.

However, the good news for digital vendors is bad news for traditional brick-and-mortar bookstores.

More than a third of ebook buyers spent less at national bookstore chains and 29 percent are buying less from independent booksellers.

The findings also show most of us are still reading all of those ebooks on e-readers, but tablets and smartphones are becoming more popular.

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