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Amazon Plans to Open Retail Book Store

Tuesday, February 7, 2012

The king of innovative e-tailing is about to tackle traditional retailing.

Good E Reader reports Amazon plans to open a retail store in Seattle within the next few months. Amazon’s main headquarters is based in Seattle.

The store is seen as a test to gauge whether a chain of Amazon stores would be profitable.

The plan is to go with a small boutique setup which emphasizes books from Amazon's growing line of titles as well as its e-readers and tablets.

Amazon recently started its own publishing division. However, competitors such as Barnes and Noble and Books-A-Million have already said they will not carry Amazon titles in their stores.

An Amazon retail store provides customers with a way to physically buy books published by Amazon.

According to Good E Reader, Amazon hopes to open the new store in the fall, in time to capitalize on the lucrative holiday season.

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